Designing The Patient Experience to Successfully Attract Millennials

Designing The Patient Experience to Successfully Attract Millennials

Friday, October 20, 2017, 12:00 PM - 1:00 PM ET

Millennials are the largest living generation in the United States and they are only starting to flex their spending power. Many industries have enhanced their business model to be able to accommodate typical expectations and preferences of the millennial generation. Some of the businesses that did not are now struggling to survive.
 
Is you practice properly prepared for millennials? If not, you may want to join this webinar to hear about the latest evidence-based research about millennials and practical steps that you can take for your practice.
 
If you wonder whether millennials are relevant to your practice, please note that millennials are not just your patients.
 
Patients of other generations, such as Gen X or Baby Boomers, will rely more and more on the care and support from their family members who are millennials—children, grandchildren, nephews and nieces. Subsequently, millennials will more often be directly involved in selecting healthcare providers and coordinating treatment activities for their older family members and loved ones.
 
The latest generation of healthcare providers and referring doctors are also millennials, and their practices and preferences need to be properly taken into account to preserve their loyalty and enduring relationships.
 
In addition, many patients or referring doctors of Gen X or Baby Boomer generations are frequently influenced by their millennial family, friends and coworkers, and at times successfully adopt the same practices and behavior.
 
Join a webinar with Jeff Miller, a recognized technology innovation leader, software designer/architect, information security expert, and technology evangelist with over 35 years of experience in leading technology companies, including United Technologies, Ashton-Tate, Lotus, IBM and Entrespace. He will discuss how to address the gaps in the patient experience of a typical mental health counseling practice, and how to design and implement the capabilities expected by millennials in a cost-effective way while addressing HIPAA compliance requirements and minimizing impact on your day-to-day activities.
After attending the webinar participants will be able to
  1. Evaluate how the current patient experience implemented in their practice fares in comparison with the typical expectations and requirements of patients of the millennial generation.
  2. Identify what needs to be done to better attract millennials. Find the gaps in the current patient experience.
  3. Select HIPAA-compliant capabilities and technologies to address the gaps for each of the patient experience elements that are critical for successful adoption by patients, referring doctors and staff.
  4. Plan the design and implementation for each of the elements of the desired patient experience.

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Location

Contact

Whitney Meyerhoeffer
703-548-6002
wmeyerhoeffer@amhca.org